Identity as Strategy Juli Min in a sing-song voice

in a sing-song voice

Terwijl Anansi een dutje doet

gebaseerd op echte ervaringen

Dit met telkens een blik op de Kuip

grappen en grollen

Identity as Strategy Juli Min in a sing-song voiceIn this book, identity consultant Stijn van Diemen explores eight strategic perspectives on corporate identity, illustrated with real world case studies. The identity of your organisation, sector, or region is often a hidden treasure that can drive your strategy. A clear understanding of who you are provides both a foundation and perspective for shaping your future. But identity can feel intangibleso how do you unlock its potential? In this book,